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Have you ever felt that there is downward pressure on price?
Your margins are being constantly squeezed?
You have constant cash flow problems which cause undue stress?
You’re working too hard and too many hours, and ultimately, you’re not making enough money?
If so, you’re not alone.
In this book, I will show you how important the correct pricing is to your company’s profitability. You see, there are 9 drivers of profit. And out of all those drivers, price is the most misunderstood and overlooked; and yet it is the most powerful.
When you understand and master price psychology, you will make more sales and at higher prices, your profit will grow and you will have more cash in the bank.
Simply enter your details into the box across and you'll be able to download your free copy. I hope you enjoy reading it, and of course, I'd love to hear what you think.
As a qualified Chartered Accountant and Chartered Tax Adviser, Reza has been advising entrepreneurial companies on growing their profits and minimising their tax liabilities for the last 16 years.
Reza has pursued a specialism in price consulting and now advises and works closely with business owners on how to develop pricing strategies to maximise their profits whilst delivering excellent value to customers.
“Learning about the pricing techniques in this book has simply been life changing.”
Ashley Barlow, Mayfair Developments Group
This book walks you through the drivers of profit of your business and reveals why price is the most powerful of them all. You will discover the two primary pricing strategies, and why one of them is usually doomed to fail.
You will learn the dangers of reducing price, offering discounts and promotions, and how to do it the right way. You will also learn how you can increase your prices without losing customers. You’ll have strategies for dealing with lower-priced competitors, how to handle price objections plus powerful pricing tactics for getting much higher prices.